SKIN1004 is a Korean skincare brand owned by Craver Corporation and known for its Madagascar centella range. In Australia it is sold through Chemist Warehouse and Adore Beauty, plus several specialist K-beauty shops.
SKIN1004 is a Korean skincare brand built around one ingredient: centella asiatica. The brand says its centella comes from "the untouched nature of Madagascar" and describes it as one of the world's finest, which is why most of its ranges carry the Madagascar Centella name.
The brand is owned by Craver Corporation, a Seoul company that began in 2014 as a cosmetics distributor called Bitolink and bought SKIN1004 in 2016, when the brand was running at a loss. Korean business media report that Craver turned the brand profitable quickly and later repositioned itself as a beauty aggregator that owns several brands.
Today the range spans ampoules, cleansers, creams and sunscreens, grouped into lines such as Centella, Hyalu-Cica, Tone Brightening, Poremizing and Probio-Cica.
General information only, not medical advice.